Professional messages, ready to send
Create templates for booking confirmations, reminders, and aftercare instructions. Variables like client name and appointment date fill in automatically.
The problem
Retyping the same messages
- Repetitive typing
- Booking confirmations, deposit requests, aftercare instructions — the same messages, typed fresh every time.
- Inconsistent communication
- Monday's confirmation email sounds different from Friday's. Clients get a different experience depending on when you're writing.
- Forgotten details
- When you're busy, it's easy to forget to include the deposit link, the address, or the consent form.
The solution
Write once, personalise automatically
pencild templates use simple variables that fill in with client and appointment details. Create a booking confirmation template once, and it works for every client — personalised with their name, appointment date, and deposit link.
- Dynamic variables.
- Use variables like client name, event date, and deposit link. They fill in automatically.
- Email and Instagram.
- Same templates work for both channels. Write once, use everywhere.
- Quick replies.
- Insert templates with one click when composing messages. No copying and pasting.
- Organised categories.
- Booking, Confirmation, Reminder, Follow-up, Cancellation — find the right template instantly.
Professional at scale
Every client gets the same care
Your templates sound like you. The variables make each message personal. Consistent, professional communication without the repetition.
- Live preview.
- See how your template looks with sample data as you write. Catch issues before sending.
- Favourite templates.
- Mark your most-used templates as favourites for quick access.
- Studio sharing.
- Studios can create shared templates for brand consistency across all artists.
Available variables
Personalise every message
Use these variables in your templates. They fill in automatically based on the client and appointment.
{{client_name}} Client's full name
{{client_first_name}} Client's first name
{{event_title}} Appointment title
{{event_date}} Appointment date
{{event_time}} Appointment time
{{event_datetime}} Date and time combined
{{event_location}} Appointment address
{{deposit_link}} Payment link
{{deposit_amount}} Deposit amount
{{deposit_status}} Paid / Pending
{{consent_form_link}} Consent form signing link
{{consent_form_status}} Signed / Not signed
{{artist_name}} Your name
{{studio_name}} Studio name
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